HIROSHIMA PARCO LOFT will officially open on Friday, April 24!
Apr 23, 2026

HIROSHIMA PARCO LOFT will officially open on Friday, April 24, 2026, on the 7th floor of the HIROSHIMA PARCO MAIN BUILDING. This will be the sixth store in Hiroshima Prefecture and the second in Hiroshima City, following the opening of HIROSHIMA LOFT.

 

Centered around the World Heritage Site Itsukushima Shrine (also known as Miyajima), Hiroshima invites you to immerse yourself in its centuries-old history, take in the poetic natural scenery of the Seto Inland Sea, savor unforgettable Japanese cuisine, and experience the city's unique charm in every way.

 

The store is located in the Fukuromachi/Namiki-dori Ave, at the intersection of the city's main thoroughfares, Hiroshima Hondori Shopping Street and Hiroshima Kinzagai Shopping Street, surrounded by a concentration of brand boutiques and a vibrant commercial atmosphere. The store will feature a selection of seasonal goods that capture the latest trends and the spirit of the season, creating a unique shopping experience with LOFT's signature style. To celebrate the grand opening, we will be offering special gifts with purchase as a token of appreciation to our customers.

 

We are committed to creating a store where you can "always discover something new and exciting," inviting you to experience the "seasonal trends" of our curated goods firsthand.

 

With a sales floor area of approximately 603 square meters, this is a standard-sized urban store featuring a single-level layout that makes it easy to explore the entire store. It offers a total of approximately 15,800 product varieties. We will focus on four major categories, beauty and health goods (approx. 5,000 items), stationery and miscellaneous goods (approx. 8,500 items), general merchandise (approx. 1,800 items), and living goods (approx. 500 items), and simultaneously introduce "seasonal limited-edition" and "best-selling" products to meet your diverse needs.

 

 

LOFT Exclusive

Miffy Little Fruit Parade by LOFT

 

© Mercis bv

 

 

The LOFT-exclusive "Miffy" merchandise collection will debut new items on the opening day of HIROSHIMA PARCO LOFT! Featuring 41 items, the collection draws inspiration from vibrant fruits and employs soft, elegant pastel colors to perfectly capture a "mature yet cute" aesthetic.

 

<New Arrivals>

Masking Tape: 3 styles

352 yen each (tax included)

Die-cut sticker: 3 styles

418 yen each (tax included)

Square Ring Notebooks: 3 styles

715 yen each (tax included)

 

© Mercis bv

 

 

HIROSHIMA PARCO LOFT
Grand Opening Celebration

 

5% Off for LOFT App Members

Add the HIROSHIMA PARCO LOFT store to your favorites in the LOFT Japan app. Enjoy a 5% discount on single purchases of 1,000 yen or more (excluding tax). This offer can be used multiple times during the campaign period.

Campaign Period: April 24 (Fri) - May 6 (Wed/Substitute Holiday)

 

Receive a free LOFT original tote bag with qualifying purchases

Starting Friday, April 24, the first 2,000 customers who make a single purchase of 3,000 yen or more (including tax) at the HIROSHIMA PARCO LOFT store will receive a free LOFT original tote bag featuring an exquisite design by the "COCHAE" design team. Offer valid while supplies last.

 

 

 

[Store Information]

◇ Store Name: HIROSHIMA PARCO LOFT

◇ Opening Date: April 24, 2026 (Friday)

◇Address: 7th Floor, HIROSHIMA PARCO MAIN BUILDING,

10-1 Hondori, Naka-ku, Hiroshima City, Hiroshima Prefecture

◇Area: Approx. 603 square meters

◇Hours: 10:00 AM - 8:30 PM

◇Store Holidays: Subject to HIROSHIMA PARCO's schedule

 

 

* All promotional offers and gift information for the grand opening event are subject to the store's discretion.

* Store address, business hours, and other details are subject to the store's actual circumstances.