News

11/21 (Fri) SHINJUKU SANCHOME LOFT will open soon!
Nov 17, 2025

SHINJUKU SANCHOME LOFT will open on the 3rd floor of the Shinjuku Marui Main Building on Friday, November 21st! This marks LOFT's 38th location in Tokyo and its return to the Shinjuku area. This one-floor, easy-to-shop-around store offers a wide selection of items, including cosmetics and stationery, as well as character goods, useful seasonal items, and others.

 

To celebrate the grand opening of its new store, LOFT has launched a series of special events: collaborating with several companies deeply connected to Shinjuku, such as TAKANO (SHINJUKU TAKANO), to introduce co-branded goods; creating the "LOFT MEETS JAPAN" section featuring souvenirs designed specifically for Japanese tourists; and officially releasing LOFT's original logo apparel collection. Through these distinctive, representative goods, LOFT aims to showcase the "Right here, Right now."

 

Friday, November 21,

Come to SHINJUKU SANCHOME LOFT

and discover a whole new way to shop!

 

 

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 Grand Opening Commemorative Campaign I 

TAKANO x LOFT

"LOFT Fruit Parlor" Theme Project

 
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In collaboration with the long-established fruit specialty store TAKANO (SHINJUKU TAKANO) for the third time, we are launching the "LOFT Fruit Parlor" series. Inspired by this brand's fresh, vibrant fruits and desserts, we've collaboratively created 22 original co-branded lifestyle goods.

Available first at SHINJUKU SANCHOME LOFT and selected SHINJUKU TAKANO Stores.

 

Release Date: Starting Friday, November 21

*Available starting Monday, December 1, at SHIBUYA LOFT, GINZA LOFT, and the SHINJUKU TAKANO ONLINE STORE.

 

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Lunch Tote Bags (2 designs)

1,760 yen each (tax included)

Pouch (2 designs)

1,540 yen each (tax included)

Die-cut Cushion

1,650 yen (tax included), etc.

 

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Hairband (with a pouch)

2,420 yen (tax included)

Acrylic Keychain (2 designs)

935 yen each (tax included)

Pin Badge (2 designs)

990 yen each (tax included)

 

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Absorbent Coasters (2 designs)

660 yen each (tax included)

Juice Glass

1,320 yen (tax included)

Magnets (4 designs)

770 yen each (tax included)

Mini Stationery Set (3 designs)

440 yen each (tax included)

 
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(From left to right: Flip-style Calendar Cover, Flip-Style Inner Pages)

 

Flip-Style Calendar (Japanese Calendar)

1,760 yen (tax included)

 

 

 Grand Opening Commemorative Campaign II 

Shinjuku Signature Brand Collaboration Goods Series

 

LOFT has teamed up with three iconic Shinjuku brands, SHINJUKU NAKAMURAYA, OIWAKE DANGO HONPO SHINJUKU HON TEN, and MENYA MUSASHI, to launch a limited-edition collaboration goods collection! Drawing inspiration from each brand's signature products and names, the lineup includes stickers, acrylic keychains, and more.

 

Acrylic Keychains (6 designs)

715 yen each (tax included)

 

< SHINJUKU NAKAMURAYA Design >

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< OIWAKE DANGO HONPO

     SHINJUKU HON TEN Design >

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< MENYA MUSASHI Design >

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 Grand Opening Commemorative Campaign III 


Souvenir Zone for Visitors to Japan

"LOFT MEETS JAPAN"

 

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Located at the Shinjuku Station, LOFT has newly launched a dedicated zone for overseas visitors' souvenirs. Centered on the core concept of "design and practicality fused with the essence of Japanese culture," it features eight curated themes: "茶(Tea)," "癒(Healing)," "粋(Chic)," "縁(Destiny)," "撮(Photography)," "掌(Palm)," "都(Tokyo)," and "集(Collection)." Experience Japanese aesthetics in one stop and effortlessly select your favorite souvenirs.

 

"(Tea)"

JAPANESE TEA TIME

Items for enjoying Japanese Green Tea, whether for drinking or preparing it, such as matcha and tea ceremony utensils.

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"(Healing)"

WABI SPA

Self-care goods featuring Japanese scents and sounds.

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"(Chic)"

WA+LIFE

Stationery and accessories featuring traditional designs and materials.

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"(Destiny)"

ENISHI

Japanese Lucky Items like Daruma, Maneki Neko, and Mt. Fuji, presented with a modern twist.

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"(Photography)"

SNAP! JAPAN

A miniature toy camera that is fun to use and carry around.

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"(Palm)"

NIPPON MINI MARCHE

Mini charms with Japanese motifs and food replica goods.

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"(Tokyo)"

TOKYO EDITION

Goods inspired by Tokyo's streetscapes and culture.

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"(Collection)"

MINI FIGURE

Mini figures with Japanese motifs.

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Major Collaboration!

 Maison MIHARA YASUHIRO × LOFT 

First-Ever Collaboration Collection Arrives

 

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LOFT has collaborated with designer MIHARA YASUHIRO to launch a fashion collaboration collection. Inspired by LOFT's iconic logo, the collection spans 6 categories, including apparel and home goods, featuring 16 items. It will be available starting Friday, November 21st, at SHINJUKU SANCHOME LOFT, with simultaneous releases at SHIBUYA LOFT and GINZA LOFT.

 

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Hoodie (Black/Yellow) (M/L) 8,800 yen each (tax included), T-shirt (Black/Yellow) (M/L) 6,050 yen each (tax included), Cap (Black/Yellow) 5,280 yen each (tax included), Tote Bag (Black/Yellow) 5,500 yen each (tax included), Socks (Black/Yellow) 2,200 yen each (tax included), Sandals (Black/Yellow) 5,500 yen each (tax included)

 

 

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SHINJUKU SANCHOME LOFT

3-30-13 Shinjuku, Shinjuku-ku, Tokyo 160-0022

Shinjuku Marui Main Building, 3rd Floor

Business hours: 11:00 AM - 8:00 PM

Tax Exemption Procedure Time: 11:00 AM - 7:30 PM

Non-business days: As per the regulations of

Shinjuku Marui Main Building

 

*Product selection and stock may vary by location.

*Prices and product details are subject to change.

*For tax-free procedures, please feel free to ask our staff at any time.

 

 

< Notice of Service Disruption on LOFT NETSTORE

(LOFT Online Store) Due to Logistics System Failure >

 

Due to a logistics system failure, the LOFT NETSTORE (LOFT Online Store) has temporarily suspended services. We are actively working to resolve the issue. We deeply regret any inconvenience caused, and we sincerely apologize for the inconvenience.


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