KOSME FESTIVAL 2025 SS & Seoul's Popular Snacks & Goodies
Apr 28, 2025

For the spring and summer seasons,
it's time for new cosmetic products!
LOFT Korean Beauty Festival 2025SS
features a large collection of new products!
Not only that, but there are also limited design
body care items, popular skin care sets,
and Korean groceries up for grabs, so come
experience this exciting Korean feast with us!
<KOSME FESTIVAL 2025 SS>
■Date: April 19 (Sat) - May 30 (Fri), 2025
■Sale channels:
Japan LOFT offline stores and netstore
< Lip Gloss & Blush Highlighter >
INTERNATIONAL COSMETICS
ENTROPY Charm Tint G
2,200 yen tax included
A portable and lightweight version
of the popular Charm Lip Gloss.
Available in two textures:
a glossy finish and a matte finish.
Available in 11 colors.
MARU
AMUSE Powder Lip & Cheek
1,760 yen, tax included
Includes the Japan-only color
"Strawberry Milk".
Available in 5 colors.
BENOW JAPAN
fwee Glitz Stone Highlighter
2,090 yen tax included
Create a variety of makeup effects with
a total of 12 colors to choose from.
< Colorful colorways for daily care >
UTSUGI
smize lite Compact type
(Pink/Lime/White)
495 yen tax included
< Popular Essence Skin Care Set >
Japan LOFT & Branded Online Store Only
ANUA
Daily Serum Trial Kit (Limited Edition)
2,580 yen tax included
maruman H&B
Torriden
BALANCEFUL Cleansing Foam 120ml
1,320 yen tax included
AMOREPACIFIC JAPAN
AESTURA DERMA UV365
Relief Pink Tone-Up Sunscreen 40ml
3,300 yen tax included
< Starting a new beauty habit >
BRIGHTSOME JAPAN
NE:AR
Supplement Apple Cider Vinegar
4,644 yen tax included
Apple cider vinegar flavor to
help build a healthy body.
*This product is not a substitute
for medication.
*********************************
In addition to new beauty products,
Korean snacks and goodies are not to be missed!
At the same time,
the "LOFT FUN! FUN! SEOUL" will also
be held at the same time and will feature
a limited edition of peripherals of
the popular character "Esther Bunny"
and other Korean items,
so that you can enjoy a trendy Korean
daily life surrounded by cuteness
from your makeup to your life.
<LOFT FUN!FUN!SEOUL>
■Date: April 19 (Sat) - May 30 (Fri), 2025
■Sale channels:
80 Japan LOFT offline stores and netstore
*Some stores only sell IP goods.
"ESTHER BUNNY POP UP SHOP"
by Esther Bunny,
a popular rabbit IP from Korea!
With a message that transcends generations
and cultures, the Esther Bunny is always
about loving yourself.
A variety of Esther Bunny items,
including plush hair clip sets and card holders,
will be available for sale for this limited time period.
■Sale period: April 19 (Sat) to May 19 (Mon)
■Stores: 80 Japan LOFT stores
*The contents of the program
at SHIBUYA LOFT may vary.
Please refer to the
actual situation of the store.
*Click here to check out the event store
(Image of some products)
Plush Hair Clip Set (K Things):
2,090 yen each, tax included
Support Stick Charms (K Things):
1,980 yen each, tax included
Plush card holder (K Things):
1,430 yen each, tax included
< A New Choice of Accompanying Gifts >
*The following items are only available at
the 68 Japan LOFT stores and netstore.
ON-TAMA
WORKERBEE
Honey Earl Grey Caramel
398 yen tax included
ON-TAMA
No Brand
Purple Sweet Potato Chips
498 yen tax included
< Organic Vegan Lifestyle Brand:
GREEN BLISS >
Adventure Trading
unisex socks 23.5~28.0cm
From 1,870 yen each, tax included
< Aroma for every second >
J-BEAUTY
OHSCENT Perfume Diffuser
3,960 yen each, tax included
Designed for a small volume of 120ml.
Available in 4 flavors
FOREST
Top Note: Rosemary
Middle Note: Lavender
Base Note: Cedarwood
JEJU
Top Note: Clove
Middle Note: Leafy Green
Base Note: Lily
LOVE
Top Note: Bergamot
Middle Note: Muguet
Base Note: Musk
PEACEFUL MIND
Top Note: Peach
Middle Note: Magnolia
Base Note: Musk
*All prices are tax included.
*The types and sizes of products sold
at each store may vary.
*There may be a delay in the
arrival of some items.
*This information is as of April 2025.
Product contents, prices, and so on,
are subject to change.